A very entertaining - and informative - article at the Wall Street Journal.
Despite the energy spent on eco-friendly marketing messages very few stood out, but being green wasn't the only way ad makers tried to grab some attention in 2007. Thanks in part to ad-skipping devices, they littered the Web with viral videos, added smells to print ads and even found ways to have pitches appear in unsuspecting places such as on TV screens on gas pumps. FULL ARTICLE...
No comments:
Post a Comment
Thanks for commenting! Keep it classy.